Looking for an Author, Jewellery, Accessory & Fashion Designer and Consultant, Wardrobe Stylist, Blogger, Social Media Commentator and full time Carer who’s set up multiple brands and personas?
Have you ever met someone who has such a broad experience across so many subjects?
– Tiara King understands the enormity of being consistent and uniform through all of her brands and personas, Tiara King, Jewel Divas®, Jewel Divas Style®, L.J. Diva/Lady Jewels Diva® and T.K. Wrathbone® and their web pages. Regardless of which website you’re using the same background, header or profile pictures on as many as possible is important to keep the brands even and recognisable. She also trademarked four of her names for that extra added branding purpose.
– Tiara started the branding of Author Lady Jewels Diva® long before she became published, and went through many steps to have the online presence she has today. To bring the brand to realisation Tiara started Jewels Diva on January 1st 2009. She added social media profiles to her electronic footprint including Facebook group, Just Putting It Out There: Our Positive Karmic Imprints On The World, with the plan to spread her brand far and wide across the internet in preparation for the day her books would be published. She also added a legal royal title for uniqueness.
– Also in 2009, Tiara made Jewel Divas® a brand like no other by hand making every piece, creating each as a one off, so there will never be another like it. You, the buyer, will own the only piece. Tiara tries to keep Jewel Divas® striving for uniqueness in a small part of the world. A world overrun with production line pieces from China found in so many stores all over the globe. Sourcing her findings at Australian warehouses and eBay stores, Tiara tries to keep a little bit of Australiana going in such an over mass produced world.
– Jewel Divas Style® is the second tier of the Jewel Divas® brand, providing a place to showcase pieces for sale and Tiara’s personal collection, showing the world she knows what she’s doing when it comes to creating the pieces she sells. It’s a place for Tiara to show the style she has when it comes to jewellery, accessories and her individual way of dressing. JDS is full of bold colours and flair and is all about living life to the fullest when it comes to your sparkling accessories. The more the merrier, the bigger the better! It’s a place to recognise your individuality, and besides, who wants to look like everyone else?
– In 2013, Tiara added wardrobe & accessory styling and jewellery consultations to her repertoire through Academy of Professional Image courses in Women’s and Men’s Styling and Colour, recognised by AICI – Association of Image Consultants International.
– In 2014 Tiara released three books under the name L.J. Diva and two non-fiction books under her own name plus jewellery collections, Opulence Royale, Summer Fling and Kitschy Kawaii, while caring for her mother full time as well as setting up www.tiaraking.com.au as a landing site to bring all of her personas together in one place. The Tiara King website serves as the base for all information relevant to the four parts of the business, with links to social media and places to buy books.
– In 2015, besides publishing another non-fiction book under her own name, Tiara started releasing tween and young adult books under the new name of T.K. Wrathbone®. T.K. (simply Tiara’s initials) is one more persona to keep across but with a very small online footprint consisting of a blog/website, and Facebook and Twitter pages, so it’s going to be easy to maintain in the larger business that is Tiara King.
– In 2016 Tiara overhauled the author name Lady Jewels Diva into L.J. Diva for a more adult sound and look.
Looking for an Author, Jewellery, Accessory & Fashion Designer and Consultant, Wardrobe Stylist, Blogger, Social Media Commentator and full time Carer who knows how to get around social media websites?
– With knowledge and dealings over a wide array of social media, jewellery and book selling websites, writing, self-publishing, making book trailers, jewellery and accessories, and uploading her jewellery and books for sale as well, Tiara can answer many questions across all of these fields, not only owning and running a jewellery business, but writing and self-publishing under her own name as well as two non de plumes.
– As Author, Lady Jewels, Tiara started with a simple blog at Blogger on January 1st 2009, later turning it into her website. She added MySpace, Twitter and Facebook the same year, with Tumblr, LinkedIn, YouTube channel Jewels Diva® TV as well as many other social media sites over the years. Lady Jewels also has the claim to fame of helping CSI: New York star, Carmine Giovinazzo and his band Ceesau with their website, and has permission to brag from drummer, Michael Brasic. Read about it in her website’s blog post – CSI New York’s Carmine Giovinazzo’s Band
– In 2009 Tiara opened her jewellery store, Jewel Divas®, added Twitter, a Facebook profile and business page, and MySpace. She started the companion blog Jewel Divas®, later to be renamed Jewel Divas Style®, which has transformed to the style website it is today, migrating from Blogger to WordPress.org in 2013. She joined Pinterest and Instagram as Jewel Divas Style®, and quickly set up her store, Jewel Divas® on MadeIt, Australia’s answer to Etsy. Jewel Divas® also scored its own Pinterest business page to join its official Facebook page for publicity.
– She created a landing page in her own name, tiaraking.com.au in 2014 as a place for people to find out about everything she did, calling it a one-stop shop, and in 2015 added author website tkwrathbone.com. Both sites are also on the WordPress.org platform.
– Social media for all of Tiara’s personas and businesses include Facebook profiles or Pages, Twitter, Pinterest or Instagram accounts, YouTube channels or Google+ amongst others. She started Facebook pages “Just Putting It Out There: Our Positive Karmic Imprints On The World” and “Carers Need Help And Support Too!” for carers to go and talk about their experiences.
– Tiara joined HARO, and PRLog for her press releases adding them to her already overwhelming online presence and network that guides all publicity for this author, who trademarks her names as part of her personal branding image, and also gained a legal royal title for Lady Jewels Diva® to add to the uniqueness and made the huge decision to change her author name to L.J. Diva in 2016.
– Tiara has experience on sites such as Bloglovin’, MySpace, About.Me, Stumbleupon, Digg, Delicious, Technorati, YouSayToo, YouTube, Vimeo and Dailymotion. All of these websites have given her the online knowledge to be a tech savvy stylist, designer, author and self-published novelist and personality in this madly insane social networking obsessed world. And she’s sure there are more websites to join in the coming future, especially working under so many names and profiles.
Looking for an Author, Jewellery, Accessory & Fashion Designer and Consultant, Wardrobe Stylist, Blogger, Social Media Commentator and full time Carer who cuts to the chase and doesn’t mince words?
– Tiara has refreshingly honest opinions on everything. She asks the questions no one else will and speaks when others are too scared to. She finds tv hosts never ask the questions she wants to hear the answers to, and never say what’s really on their mind for fear of hurting someone’s feelings, getting into trouble with the network, or even losing their jobs. Tiara doesn’t have that issue so tells it like it is. She is a woman who says what she thinks.
Looking for an Author, Jewellery, Accessory & Fashion Designer and Consultant, Wardrobe Stylist, Blogger, Social Media Commentator and full time Carer who turned their back on the big traditional publishers to take their publishing career into their own hands?
– As a published author, Tiara King has the knowledge of what it takes to survive the gamut of rejection letters from traditional publishing houses and agents. Deciding not to leave it up to them to tell her she was good enough to be in print she took her publishing career into her own hands.
– Tiara has gained knowledge and expertise through writers’ groups, read many books on the art of writing, and had professional manuscript assessments done in order to hone the craft. She’s also taken a step by step approach to the art of self-publishing. Researching all non-traditional publishing sites and how-to guides she realised there were none. So she wrote her own in Dream It, Think It, Write It, Publish It! An Australian Guide To All The Hard Parts No One Tells You About Self-Publishing.
– Tiara has learned about many websites for authors on the road to publicity, joining as many as possible such as Author’s Den, Indie Author Lounge, Wattpad and Goodreads. Smashwords sells through iTunes, Barnes & Noble, Kobo and countless other websites. Amazon is for print and e-Books, with CreateSpace e-Stores for extra sales sites.
– As a published author, Tiara King retains control over her content, covers, e-book, print, audio and foreign rights, and keeps ALL of the profits worldwide. And while that means she has to take control of her own publicity, she became a tech savvy author to do so. Even if that means overhauling her author name and changing it across the board.
JEWELLERY & DESIGNING
1 – Where Do You Buy All Your Amazing Jewellery From? – I’ve bought it from many places, markets, discount variety shops, chain stores and eBay. It’s funny; the jewellery I bought on eBay years ago keeps popping up in chain stores. I seem to be ahead of the trends.
2 – Do You Follow The Trends? – God No! I buy what I like when I like, and wear it when and how I like. Trends are a stupid thing to follow as it costs too much money to keep up with something that changes every month, if not week or fortnight. Wear something because you love it and be an individual instead of a clone. Who wants to look like a million other people?
3 – How Many Pieces Of Jewellery Do You Own? – Last audit it was 2000+.
4 – How Do You Store All Of That Jewellery? – In clear ziplock bags away from dust and dirt, and at the moment they’re stored in two large 5 drawer roller cabinets. Ziplock bags are great as they keep the jewellery for much longer than if it was sitting out in the air tarnishing. And if you lose a stone, it might be in the bottom of the bag and you can glue it back on.
5 – What Was Your First Piece Of Jewellery And Do You Still Have It? – Not sure. I got a pair of Avon Bluebird studs when I was little which I have somewhere.
6 – What Other Designers Do You Love? – American designer, Tarina Tarantino. I LOVE her stuff and have her book. I’d love her acrylic jewellery box too, it’s amazing. Each drawer is a different colour and it has glass handles and sections for keeping your rings, bracelets and necklaces all separated and away from each other so they don’t wear on each other and tarnish.
7 – How Often Do You Make Jewellery? – When I’ve been inspired to make a stack, or change a necklace. If I’ve got beads or need something in a certain colour and can make it, I do. Stacks are easy, if you have pieces you’ve bought and want something else to go with it, whip it up and throw it together, voila, you have yourself a one of a kind designer bracelet stack.
8 – When Did You Start Designing And Making Jewellery To Sell? – Can’t remember when exactly, I did make a pair of earrings for my sister for Christmas 1990, so maybe that was the start. I was sixteen. As for selling, I sold altered art bracelets on eBay in 2007/08.
9 – Where Do You Source Your Jewellery Materials From? – Findings, components and some beads are from Australian bead stores or through eBay. It’s all changed over the years as stores close down, stores open, and I discover others.
10 – What Made You Want To Make Jewellery And Accessories? – Don’t know. For myself it was at an age I was slowly getting into jewellery as my ears were pierced a second and third time. As I got older I was able to find more things to buy or remake, there were some bead stores and markets around then too, people saw my jewellery and started saying I should sell it.
11 – Where Are You Based & Where Did You Study? – I’m in South Australia and didn’t study design or jewellery making. Why does a designer need to? We’re creative beings who come up with ideas, how we bring them to life is up to us.
12 – What Is Your Process & What Tools Do You Use? – I’m a visual designer, I lay out beads and charms and get a feel for the collection or piece, what colours it will be, what beads to use, and I rearrange everything until the design flows from there. I use normal jewellery tools.
13 – How Do You Be A Jewel Diva? – By having a love for jewellery. You need to love the way it looks and sparkles. The way it makes you want to wear it all the time and play with it in the sun to see it shine. You have to pile it on and wear oodles of it all of the time. I can’t stand jewellery designers who make it but don’t wear it. If you don’t love jewellery, and I mean really love jewellery, there is absolutely no point in designing, making, creating or owning it.
14 – How Do You Wear Your Jewel Divas Jewellery? – I pile it on. The more the merrier, the bigger the better. You need to shine and sparkle your own way through this world. I’m known in my area for my jewellery, they see me with big sparkly earrings, tonnes of bracelets, rings and necklaces. They know I make to sell and know I wear a massive amount of it.
FASHION, ACCESSORIES & LIFE STYLE
1 – When Did You Become A Stylist And What Sort of Stylist Are You? – I did my styling course in 2013. I’m a wardrobe and accessory stylist mainly.
2 – And What Is That? – A wardrobe stylist comes into your home and cleans out, audits and organises your clothes back into your closet in a nice neat fashion all while telling you what to throw, what to keep, and what looks good on you of course. We raid your closet, your cupboards, your room, your life, and tell you what to do. And how to do it with jewellery!
3 – You’re A Fashion Designer As Well? – Yes. For me designing is drawing an outfit on a body, or croquis. Like on The Bold and The Beautiful, Ridge and Eric draw the designs but the sewing room makes it. If you can draw it, you can design, so anyone can be a designer. You don’t need to know how to make it unless you make it to sell it.
4 – Where Do You Buy Your Clothes From? – I’ve bought some on eBay but don’t recommend it (unless they’re gorgeous kaftans or kimonos which I have a lot of) or buying from online stores. You have no idea whether the piece will fit and if the store doesn’t have free return shipping then you’re screwed if it doesn’t fit or look good. I’ve bought from markets, discount variety and chain stores. These days I buy from Millers and Kmart as they’re just around the corner from me and have great stuff at low prices.
5 – Where Do You Get Your Accessories From? – Many shoes have come from the usual chain stores over the years but now they don’t really fit because they’re made in China and my feet have spread, so new shoes come from companies such as Frankie4 and Django & Juliette. It depends on what fits and what’s comfortable. Bags and jewels are the best things to get on eBay. My Cancer Council sunglasses came from Kmart. I would love to design a line with them. They would be big, blingy and sparkly!
6 – Do You Really Write Songs, Play The Drums And Choreograph Line Dances? – I always said I wrote songs but technically, I’m a lyricist because I wrote lyrics. Which anyone can do as they’re similar to poems. As for playing the drums, they were the one instrument in high school I was somewhat good at so I can still bang out a basic beat on them. I did choreograph some line dances back in the mid to late 90s when I danced, and the company’s owner printed one up but I can’t remember if it made it into a book or not. It certainly wasn’t taught and we didn’t learn it, but I can still claim it.
7 – Who And What Inspires You? – People don’t really inspire me but things do. Anything that sparkles, is colourful, or looks pretty. I love seeing how rooms are decorated and plain neutral ones bore me. I love colour, big, bright and beautiful. Swizzles, swirls and rainbows of colour. How books are stacked, chairs are placed, and decorations are laid out around a room. If a room is boring, I’m bored. Plain and boring white or grey means you’re the same, plain and boring. It means you have no idea how to get colour into your life because you lack it in your life. Neutral does not equal classic or clean in my book.
8 – What’s Your Beauty Routine? – I culled and cut my routine and decided to go with just one brand. Back in 2012. These days it’s all Nivea. I culled my make-up as well and only use Olay Covergirl, except for the few brands of lipstick or eye shadow I’d stocked up on and hadn’t used.
9 – What Does Your Life And The Future Look Like? – I’m online mornings, afternoons and some nights just trying to keep across everything unless I’m writing a book or story. I only get a weekend here and there to myself as I also care full time for my mother. My weeks are busy and full of writing, making, creating and trying to run all of the online personas I have. As for the future, as much as I want it to get better and easier and be the kind of future I want it to be, I seriously doubt my life will get better or easier. That’s what happens when you’re a carer. It’s a hard slog that sucks up every ounce of time and energy to the point you barely have any left for yourself. You don’t get to have friends, a family or life of your own. So, who knows what my non-existent future looks like!
1 – When Did You Write Your First Book? – It was way back in 1986 in year seven at primary school. It was a class project and we wrote, illustrated, and made physical books to go into the school library. I did it again in high school in German class for a school or something.
2 – So When Did Your First Novel Come About? – In my 20s I’d read a Jackie Collins book in Target and remembered a scene so vividly I kept going, “yeah, I wanna write a book with a character like that”. I have no idea of the year or how old I was, and I’d also had a few dreams where I was given great ideas for scenes and I wrote them down on scraps of paper. But it wasn’t until July 2006 that my muse gave me that physical push to actually write the book.
3 – You’ve Written Other Novels And Decided To Use A Pen Name For Them. Why? – It’s much easier to use a different name for your writing if you do other things. It’s also for privacy issues. They are adult novels full of saucy, sexy scenes with hot men after all.
4 – When Did You Start Writing Non-fiction Books? – In 2013. I’d seen a few blog posts about people turning their posts into books which is not really a book in my eyes, and thought, yeah, I have a lot of expertise and knowledge on many subjects so I could write non-fiction books too. I had four non-fiction books and my fourth novel going at the same time.
5 – Did You Write Those Under Your Own Name? – Two of them, and a third has been released since. I’m a jewellery designer, creator, collector and consultant, as well as a wardrobe stylist and full time carer. I have expertise in these areas and produced my jewellery and carers books, then my style book. I wrote a self-publishing guide, because I know how to do that too, and a book about how positivity can be a bad thing under my first pseudonym.
6 – You Write Young Adult & Children’s Books Too? – Yes. I’d had a thought in 2014 about finding my old school stories and using them, but the idea took a year to germinate properly and in 2015 I found them and got serious about it. I used another pseudonym so I could keep my adult novels and children’s stories apart. It’s extra work but they’re separate purely because it’s better to keep adult books away from kids books.
7 – How Do You Write Your Books? – Longhand for my novels and young adult stories, with blue pens and spiral bound 200+ page A4 notebooks. My non-fiction books were written straight into Word docs or from partially handwritten manuscripts and then added to once typed up.
8 – Why Write Longhand And Not Straight Onto A PC? – It’s easier for me to pull out a notebook and pen than to turn on a pc. And I can read what I wrote previously, edit it and get back into the story. Plus it doesn’t need power or batteries so it won’t run out or freeze up.
9 – How Long Does It Take To Write A Book? – Depends. The e-books took about four months each to get the final drafts as they were works in progress. With Lotto and London they took three weeks to write the first edit working nine hours a day. Vegas took a little longer as I wrote at night and it took years to edit. Island took months because I only wrote on Sundays. My young adults take 2-10 hours, Porn Stars took anywhere from 4 days to three plus weeks.
10 – Where do your ideas come from? – My non-fictions are from real life. I care for my mother, I’m a jewellery designer, creator and collector, and trained stylist. For my novels, what or who takes my fancy, which was Michael Weatherly from NCIS. He is Diega Montiamo from The Road To Vegas and Michael Anthony from How I Won Lotto. London was off the back of English TV show The Bill finishing up which is why some of the actors are in it and I stole the name of Sgt Callum Stone. My kid’s books are from old school stories or inspired by what’s currently happening. Porn Stars were inspired by an Aussie TV show host and his brothers.
11 – You’ve Dedicated Your Novels To The Men Who Inspired You. – Absolutely! Why not I say! The men are insanely gorgeous hunks of hot sizzling man meat and they should have hot steamy novels dedicated to them. They should know they inspire the fantasies women, and men, have about them.
1 – How Did You Come Across Self-Publishing? – In 2011 I read a blog post by Nathan Bransford, an agent I followed, about self-publishing millionaire Amanda Hocking. I didn’t even know self-publishing existed and from what I know, Amazon’s CreateSpace only started in 2008. Since it’s American we clearly didn’t know about it here in Australia so I’d never heard of it and definitely didn’t know it was a way for authors to get their books published without all the hassle of agents, editors and big publishers leaning over our shoulders ripping us off by taking all the money and not giving us any in return. It’s hard for the majority of authors unless the publishing house knows it can make money out of you.
2 – So How Did You Go About Doing It? – I Googled as much information as possible then asked questions at the writers group I’m a member of. When it looked like the way to go, I bit the bullet and signed up to Smashwords and then CreateSpace. Kindle came a year later. Downloading their guides and any blog posts from people who have already done it is very helpful as well as it was very hard at first and incredibly confusing.
3 – Do You Do All The Work Yourself? – God no. I get an assessment and edit from an editor who’s done all of my books since I started publishing in 2011. I do the interior formatting for my e and print books, and some of the covers for my e-books, I also do mock-up covers for the company who do my paperback covers.
4 – How Long Does The Whole Process Take? – Months. From the first to the last draft, then editing, assessing, formatting, covers, more editing, making sure everything is up to date and working for each company. I estimated that it took six months for each of my e-books from start to finish. I’ve spent weeks doing formatting for Smashwords, scouring their guide from end to end. CreateSpace took a few weeks and Kindle was easy after Smashwords.
5 – So Publishing Is Easy? – Well, if you can deal with Smashwords formatting then Kindle is a cinch. Their guide is easy to use and if you make a copy of your Smashwords version then you’re in business. The interior formatting for paperback and hardcovers is a lot different and can be hard, so you may need help. And you do need help from experts to make sure your book is up to scratch before publishing, otherwise you’ll be hearing about how bad it is on some blog somewhere down the track.
6 – So Anyone Can Write And Publish A Book Then? – Well, anyone can write a book but how it gets published is up to you. Waste years trying to get a deal with a traditional publisher, or do it yourself through various online self-publishers in a variety of formats. Amazon, iBooks, Smashwords and Kobo are available to authors in Australia, so try those. Of course, there’s also the factor of you polishing it up to make it good enough for publishing, or being slack and lazy and putting up any old garbage just to say you’ve published a book.
7 – Will You Continue Publishing Your Books? – Absolutely! So many authors are going the self-publishing route these days as the traditional publishers choose to focus on the authors they already have and are making money from, or reality stars and blogger’s books. Annoying as hell that is! Real authors who have worked hard on their stories and tried getting published for years are being offed for bloggers with a few followers who might make money. A Traditional Publishers’ cash cow is what they are. Publishers have no care for these people, just what they can earn them. These “authors” have no experiences, no idea of how to write a book, never thought of writing one, and yet they get book deals handed to them on a silver platter. Can you spell ka-ching!
8 – So What Happens If A Publishing House Wants To Print Your Books? – I’d consider the deal and the amount they offer, but if they rejected me years ago then I’m not interested. I’m also not interested if their interests are more about bloggers than real authors or if they want to own everything. I own my rights, covers and books, plus all the profit. Why would I give that up?
1 – When Did You First Start On Social Media? – I joined Google’s BlogSpot in November or so of 2008 to set up the website for Lady Jewels Diva® for a January 1st 2009 start. It was my first experience outside of websites like eBay and Amazon. I set up the blog for the original Jewel Divas Style® later that year in July.
2 – Which Sites Did You Join After That? – Twitter, MySpace, Facebook, Digg, Delicious, Stumbleupon, Technorati, a whole host of websites across a whole range of things. But many have been sold off or shut down so no longer exist.
3 – Did You Set Everything Up Yourself? – I did. No one helped and it was a learning curve. I got as many books from the library as possible and read up on everything. Blogger for Dummies, Facebook for Dummies, MySpace for Dummies. You name it, I read it. Googled what I couldn’t find in the books and learned about html and coding for the basics which I still use today. Thankfully though most websites make everything so simple it’s all added in and you just upload background, header and profile pics. Easier than worrying about gifs and jpegs.
4 – What Do You Think Of Social Media? – It’s all fun and excitement at first, especially when there’s a new one, everyone is all over it before you even know about it. Everyone you know has joined and it looks good, it could be helpful for your business and you join up. After a year, or two, or three it gets tiring and cumbersome. You feel exhausted just thinking about it and wonder what the hell you were thinking joining so many websites. And you have to be across all of your passwords unless you use Facebook or Twitter to login. Many sites allow that now. I was over so many websites that I now regularly cull to keep to a limit that’s manageable.
5 – Tiring And Cumbersome! You Think It’s That Overwhelming? – Absolutely! Trying to keep across every site you’re on and the people you follow and who follows you. Answering questions, making comments, making sure your blog, website, and social media pages are working at all times and look good, not to mention blog posts going through to the sites they’re supposed to. It’s incredibly overwhelming and tiring. Then there’s spam, spammers, flamers, trolls, bitches, bastards, angry people who just want to shit all over you to make themselves feel better, regardless of what you wrote they just want to hate on you. It’s definitely exhausting!
6 – Which Sites Do You Suggest For Social Media? – A website / blog on Blogger, or WordPress.org, a Facebook author page, Instagram and Pinterest accounts are what I veer towards now. Twitter and maybe Google+, but they’ve changed again so it may not be worth it. If you do have a blog on Google all of your blog pics are automatically uploaded to your Google album archive and you can use all other Google goodies, like Drive, as well. YouTube, Vimeo or Daily Motion are the main sites for uploading videos if that interests you.
7 – Is Social Media A Necessary Evil? – Evil, yes. Necessary only for business.
8 – What About Book, Author And Selling Websites? – They all add to it. The hassle may not even be worth it if you don’t have the energy to keep across them. Besides, the ones you are selling on, if you are signed to Smashwords and Amazon, is going to be a lot. Smashwords distributes to iTunes, Kobo, Barnes & Noble to name a few. Amazon is CreateSpace and Kindle and they own Goodreads plus countless forums. There are so many the list goes on…and on…and on.
9 – So Which Books Sites You Believe Are Best? – Smashwords and Kobo for e-books as they distribute to many countries, libraries and stores. Amazon’s CreateSpace and Kindle as they cover or own so many other places it’s ridiculous. They own Book Depository, Goodreads, Amazon Author Central and distribute your paperback versions to other stores and distributors, plus have e-stores you can set up for your books. And, they own Audible, where you can buy the audio versions of books, and ACX where authors can get their audio versions made and paid for so they can put them up for sale on Audible. Plus, they professionally publish your books if they take you on as a client. Yep, they also traditionally publish books in their own publishing division. The whole Amazon network is overwhelming and is probably far more than what traditional publishers do for authors, so they are a definite way to go to cover all the bases.